The Dj Sales And Marketing Handbook
The DJ Sales and Marketing Handbook provides a roadmap to maximizing your profits as a disc jockey.
It is jam-packed with practical tools, expert tips and cost-effective methods for increasing sales and creating loyal clients.
Renowned DJ Stacy Zemon reveals specific ideas, proven techniques and creative approaches to multiplying your income and gaining the competitive edge.
Written for both newcomers and experienced professionals, this comprehensive guide and essential reference manual gives you all of the know-how needed to achieve dramatic results.
Inside you will find instructive examples and step-by-step guidelines for how to: find a unique market niche; convert prospects into clients; create and implement a marketing plan; get free publicity; make strategic alliances; select the right media; generate leads and referrals; increase client satisfaction... and much, much more.
Stacy Zemon is a knowledgeable source on being a pro mobile DJ. She is also a veteran of the industry who has contributed much to its evolution. - Jim Tremayne, DJ Times Magazine
We endorse Stacy Zemon and her mission to provide DJs with educational resources that support their long-term goals, and help them to achieve prosperity. - American Disc Jockey Association
* Maximize your profits from DJ-ing with this plan of how to promote, market and sell your services
* Written by Stacy Zemon, the best selling author of The Mobile DJ Handbook and highly-successful DJ
* Ideal if you are a mobile, club or karaoke DJ
Sun Tzu Strategies for Selling
Winning sales tactics from the greatest strategist of all time
Through his bestselling books and popular seminars, Gerald Michaelson has established himself as the world`s leading interpreter of Sun Tzu`s timeless strategies for the modern business audience. In Sun Tzu Strategies for Selling
, the author of the bestselling Sun Tzu: The Art of War for Managers interprets the theorist`s classic battle strategies specifically to help salespeople win on the increasingly competitive sales battlefield.
Packed with brilliant insights that will help anyone who sells prevail over any competitor, this new translation of The Art of War includes special notations underscoring the relevance of Sun Tzu`s writings to sales strategy. It also transforms Sun Tzu`s wisdom into contemporary sales advice, object lessons, and real-life how-tos, such as:
Get your strategy straight Win without fighting Have a unique selling proposition Know your competitor Aim for big wins Learn...
Sun Tzu Strategies for Selling 
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201 Super Sales Tips
Two of the world`s leaders in sales publishing team up to deliver an unprecedented library of advice, techniques,and wisdom from the top minds in sales
The art and science of selling has never been more complex, demanding, or potentiallylucrative. As a savvy sales professional, you know that staying ahead of the game in today`s competitivemarkets means continually educating yourself-both in the successful techniques thathave stood the test of time and the freshest new ideas in everything from generating leads to creatingtrust, closing the deal, and staying motivated.
Arm yourself with 201 tested-in-the-trenches strategies for boosting sales.
Ina series of inspiring, down-to-earth success stories, contributed by readers of Selling Power
magazine, sales pros learn priceless tips on:
Closing every sale
Jazzing up presentations
Tracking down elusive prospects
Tempting those prospects to return calls
201 Super Sales Tips
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